Diageo Global Johnnie Walker Sales Down

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People who think that sales of Scotch Whisky will rise for ever are completely deluded.

In my lifetime in the business (now 55 years), I have seen more ups and downs than most of todays Industry leaders.

In fact most of them were probably never born when previous “Shit hit the fan”.

Therefore I find it very disappointing to have to listen to the “Crap” from guys with no background in the Industry when they

expound on matters with which they know absolutely about.


Please feel free to comment on my post.